Are you tired of unwanted brassiness? Whether you're naturally blonde, highlighted, or rocking silver hair, purple shampoo is the easiest way to neutralise yellow tones between salon visits.
Purple shampoo works thanks to basic colour theory - violet pigments sit directly opposite yellow on the colour wheel, cancelling out brassiness and keeping your hair colour cool and fresh. Use it in place of your regular shampoo, leave on for 3-5 minutes, and rinse. That's it.
At Oz Hair & Beauty we stock Australia's best range of professional violet shampoos across every price point. The Fanola No Yellow Shampoo 1000ml is one of our bestsellers for intense toning on a budget, while Kérastase Blond Absolu Anti-Brass Purple Shampoo delivers a luxury salon-quality result. For colour-treated hair, the Pureology Strength Cure Blonde Purple Shampoo is a standout - it's sulphate-free and strengthens as it tones. Redken Color Extend Blondage is another favourite for consistent, buildable toning, and Moroccanoil Blonde Perfecting Purple Shampoo pairs violet pigments with the brand's signature argan oil for shine alongside tone correction.
Pair your purple shampoo with a matching hair conditioner to keep your blonde healthy and hydrated. Shop the full range below with free shipping over $59 and Afterpay available at checkout.
Purple shampoo is formulated to neutralize and counteract unwanted yellow or brassy tones in blonde, silver, or gray hair. It helps maintain a cooler, more natural-looking hair color.
To use purple shampoo, wet your hair thoroughly, apply a small amount of purple shampoo, and lather it into your hair. Leave it on for 3-5 minutes (or as directed on the product label) to allow the purple pigments to work, then rinse it out. Follow with your regular conditioner if desired.
The frequency of use depends on your hair's level of brassiness and personal preferences. Typically, using purple shampoo once a week or as needed to maintain your desired tone is recommended.