Paul Mitchell Platinum Blonde Shampoo 300ml is a color-enhancing formula that softens strands, adds moisture, and banishes unwanted brassiness, making it ideal for blonde, highlighted, gray, or white hair.

This shampoo is perfect for those who want to cool brassiness and eliminate warmth in their blonde or silver hair. Its color-enhancing formula brings out the best in blonde and silver hair, while its softening and moisturizing ingredients leave hair looking and feeling healthy and shiny.

• Cools brassiness and eliminates warmth in blonde or silver hair.
• Color-enhancing formula brings out the best in blonde and silver hair.
• Softens strands and adds moisture.
• Banishes unwanted brassiness.
• Leaves hair looking and feeling healthy and shiny.

This shampoo is perfect for anyone with blonde, highlighted, gray, or white hair who wants to enhance their hair color, soften their strands, and banish unwanted brassiness.

How to use Paul Mitchell Platinum Blonde Shampoo 300ml:

1. Wet hair thoroughly.
2. Apply a small amount of shampoo to your scalp and massage gently with your fingertips.
3. Work the shampoo through your hair, from roots to ends.
4. Rinse thoroughly with warm water.
5. For best results, follow with Paul Mitchell Platinum Blonde Conditioner.
6. Use once or twice a week, or as needed to maintain your desired level of blonde.
7. Avoid contact with eyes. If contact occurs, rinse thoroughly with water.
8. Store in a cool, dry place away from direct sunlight.